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   Self-Starters Weekly Tips

    Monday March 3rd, 2003

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INSIDE THIS ISSUE 

1) Monday Musings with Lynn...

   Relationship Marketing & eBay, Part Two

2) Newsletter Promotion: Increasing Subscribers

3) Building & Marketing Your Own Website - Easy & Inexpensive!

4) FTP, Windows Commander Download & Tutorial 

View tips from past issues online at:

http://www.selfstartersweeklytips.com

Ebooks, Software, Design & Marketing Resources, and more! 

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1) Monday Musings with Lynn...

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- Relationship Marketing - 

When you conduct business offline, you have the opportunity to establish

a relationship with your client. Even little things such as your tone of

voice, facial expressions (a smile!) and a firm handshake make a big

difference in turning a Potential Client into a Paying Client. 

Does conducting business online decrease your chance to establish a

trusting relationship with potential clients? Absolutely not! 

Your main objective is to meet new potential clients, and then to

establish trust and credibility with those clients... Consider the ways

that you can make a positive impression on someone that you meet through

the internet. 

A few tips: 

1) Take your time building your business! Spend your advertising time

and money carefully, and get to know your targeted market. Find out who

they are, where they are, what their general and specific interests are,

etc. 

2) Become active in online communities such as Email Discussion Groups,

Message Boards, Forums and Chat Rooms (I recommend scheduled, business

related, targeted chats). Use your signature file, but most important is

to add value and content to the group by sharing advice and resources,

and asking questions of those who stand to offer advice and resources to

you. 

3) Get personal! Include your photo in articles that you publish, on

your website and on your community profiles. Post easy-to-find contact

information on your website. Put some personality into your emails! 

4) Publish an e-Newsletter. Update your website often. Stay in touch

with your targeted market and your circle of friends and business

associates. Communication is the key - offer content and be available! 

I recommend this article for further, more in-depth, reading: 

12 Common Mistakes in Email Marketing

http://www.grokdotcom.com/12commonmistakesofemailmarketing.htm  

- eBay, Part Two - 

Hear Lynn Terry live on Internet Talk Radio, with Mary Goulet, host of

the Entrepreneur Magazine Home Biz Show, 2:00 PST Wednesday, March 5th!

http://www.MaryGoulet.net/homebiz.html  

Tune in Wednesday to hear Part Two of the eBay Series: Finding Products

to Sell & Shipping Tips. If you missed Part One, you can tune in to the

Archive online at: http://www.WebServiceNetwork.com/ebay.htm 

Watch next Monday's edition of Self-Starters Weekly Tips for an update

to the growing list of eBay resources to help you sell more, make more

profit, and capitalize on the growing trend of doing business at online

auctions. 

 

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2) Newsletter Promotion: Increasing Subscribers

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Continuing on with the topic of Newsletter Promotion, I have found and

am reading an interesting little ebook. I have made it available to you

(at no cost) at the link below, and would like to encourage you to check

it out if you are publishing a newsletter or ezine, or are considering

it in the near future. You are also welcome to brand it and offer it on

your own site, or share it with friends and business associates... 

"How To Instantly Increase Your Subscribers by 700%!" Learn how to get

the initial push in your quest for 20,000 ezine subscribers and gain

maximum exposure. Download this ebook, at no cost to you, from:

http://www.webservicenetwork.com/ebooks/newsletterpromote.exe  

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3) Building & Marketing Your Own Website - Easy & Inexpensive!

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I'd like to introduce you to Site Build It!, an innovative system by Ken

Evoy. I first purchased MYSS! (*Make Your Site Sell!) in 2001 and was

VERY impressed... I think you'll find this to be exactly what you are

looking for if you are ready to develop your Web Business on your own: 

http://buildit.sitesell.com/wsn.html  

First, let me say that you wont find hosting + site development +

marketing services *anywhere* at this price! It's definitely worth

checking out! 

To go straight to the Quick Tour Slide Show:

http://quicktour.sitesell.com/wsn.html  

Site Build It! (SBI!) is the only all-in-one site-building,

site-hosting, and site-marketing system of software tools. SBI! makes it

easy for you to build a professional, popular, and profitable business. 

This streamlined system of automated tools makes it so simple... No

HTML, FTP, CGI, graphic or programming skills needed. No Search Engine

expertise or consultants required.  

SBI! does all that for you. There is nothing nearly as complete as Site

Build It!'s total business-building approach. Motivation is the only

additional ingredient required. 

*note: For more information on Make Your Site Sell!,

click here: http://myss.sitesell.com/wsn.html  

 

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4) FTP, Windows Commander Download & Tutorial

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FTP (File Transfer Protocol) is what we use to transfer files from our

hard drive to our web server (upload), or from our web server to our

hard drive (download). You can install the shareware version of Windows

Commander, a simple FTP program, from Tucows.com:

http://www.tucows.com/system/preview/195854.html 

Once you download and install the program, you are ready to set up your

FTP Connection: 

Open Windows Commander

Click Net > FTP Connect (in the top menu bar)

Click the New Connection button (on the right)

Fill out the form:  

Session: (ex: Web Service Network)

Host Name: (ex: www.webservicenetwork.com)

User Name: (your user name)

Password: (your password)  

(You can leave the other fields blank) Then click OK at the bottom. 

(You wont have to do that step anymore, except to

repeat it for any other web servers that you have) 

Now you can double click on "Your Site Name" in that screen (or when you

go to Net > FTP Connect from the beginning), or highlight it and click

the "connect" button on the right. This will connect you to your web

server. 

Once you connect to the web server, you'll notice that Windows Commander

is separated into two panes - the left pane being your web server, the

right pane being your hard drive.  

Simply find the files or folders on your web server, and/or on your hard

drive, and you can "drag and drop" files back and forth. It's that

simple! 

******************
   IN CLOSING 

It is my personal mission to bring you an assortment of resources for

your internet business each week in an easy-to-use format. Most of the

resources found in each issue are a result of years of research that I

have done for my own internet business and others, and are shared with

you with my positive recommendation. You can view tips from past issues

online at http://www.selfstartersweeklytips.com. As always,

feel free to share this issue with your friends or colleagues! 

 ~ HAPPY MONDAY ~ 

Lynn Terry, Editor & Owner

Lynn@WebServiceNetwork.com    

Web Service Network

http://www.WebServiceNetwork.com   

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