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Self-Starters Weekly Tips
Monday
September 23rd, 2002
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Welcome
New Subscribers & Faithful Readers ~ This week its all about Marketing!
Its that time of year to get serious about
your Holiday Sales – are you ready?? As always… Happy Monday ;-)
INSIDE
THIS ISSUE
1)
*Your Marketing Plan*
2)
Real Life Success Stories!
3)
Free Ebook: Starting a Web Site
You
can now view tips from past issues online at:
http://www.selfstartersweeklytips.com
Last
Week’s Issue Is Posted Online Here:
http://www.webservicenetwork.com/newsletter/sswt.htm
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1)
Your
Marketing Plan
==========================
If
you don’t have a Marketing PLAN, you need one! You cannot
just build a website and expect to own a profitable online business…
You absolutely have to put some time into implementing a serious
marketing strategy! Here are a dozen marketing tactics to consider:
- Networking
Email Discussion
Groups and Discussion Boards are a great place to meet potential
clients! Join the conversations, use proper ‘netiquette’,
and include a professional and compelling signature line with
every post!
- Press
Release
Submitting a Press Release, both online
and offline, can earn your website some serious exposure! Is your
product or service unique? Do you have an interesting story to
tell, or something newsworthy related to your business? See: Press
Release Templates & Examples http://www.morebusiness.com/templates_worksheets/press/
- Website
If you don’t already have
a website, its time to get started! With all of the free resources available, you
can publish your own site relatively quickly! If you’re
still at a loss, email
me – I will personally assist you with your ideas and
send you some resources to help you get started. (Tip: Scroll
down and download the free ebook featured in this newsletter!)
- Newsletter/Ezine
Publishing a Newsletter can be one of the
most profitable aspects of your online business. See this section
of the SSWT Archives for Newsletter Tips: http://www.selfstartersweeklytips.com#newsletters
And be sure to sign up for Subscription Rocket
to gain thousands of new subscribers!
- Write
Articles
/ Reviews
If you're
looking for a powerful way to get FREE publicity and build your
credibility at the same time, then writing articles may be your
answer. This article is jam-packed with great tips and information
and excellent resources to set you on the road to publishing your
work right away! http://www.webservicenetwork.com/articles/WriteForPublicity.htm
Also, try submitting to these article mailing lists:
http://groups.yahoo.com/group/article_announce/
http://groups.yahoo.com/group/WriteitPublish_Announce/
http://groups.yahoo.com/group/netwrite-publish-announce/
http://groups.yahoo.com/group/aabusiness/
- E-books
Ebooks can provide the
Internet marketer one of the best promotional tools online. With
its vast variety of uses, just one quality ebook
development and distribution can produce an on going viral marketing
tool that will work 24 hours a day, seven days a week and multiply
itself by leaps and bounds. Your ebook
can literally be viewed by millions simply by giving it away.
See: http://www.webservicenetwork.com/articles/ViralMarketingEbook.htm
If you are interested in publishing your own Ebook, grab this free download:
http://www.webservicenetwork.com/ebooks/SelfPublishing.htm
- Start
Your Own Affiliate Program
Do you
need a fast-moving, high-sales Affiliate Program for your product?
An Affiliate Program puts thousands of people to work for you
as your Personal Sales Team – and you don’t have to
pay them until they make a sale! My personal recommendation would
be to list your product at ClickBank – it is by far
one of the most popular programs to use, with an exceptionally
high success rate. Put them to work for you today & increase
your sales dramatically this Holiday Season!
- Pop-up
Windows
Used correctly, Pop-up windows have proven to dramatically increase
newsletter subscribers. Place the script on the front page of
your site, and be sure to use cookies so that the window only
opens once per
session for someone viewing your site. If your viewer subscribes,
they are then taken to a ‘thank you’ page for confirmation
– this is a great place to add links to make back-end sales!
If you need the pop-up window code, email me and I will send it to
you!
- Testimonials
Publishing your clients personal testimonials
on your website increases your credibility to new clients. When
you receive a compliment from a client, ask permission to publish
it on your site! Offering them a link in return is a great incentive.
Writing Testimonials can be a Powerful Advertising Technique!
Be sure to send your testimonials to vendors when you are pleased
with a product or service, and include permission for them to
publish it (along with your byline). You can also publish Product
Reviews and Testimonials in your own Newsletter or on your website
– using your affiliate links!
- Search
Engine Optimization
Make sure you have Meta Tags embedded in your web pages which
include keywords and a website description. Your content also
matters! Make sure that the content on your webpage is rich with keywords and relevant information…
also look at image names and “alt tags” – these
can be used to optimize your site for Search Engine placement
as well! Be sure to exchange links with reputable sites that are
complimentary to your target market – Getting listed on
high traffic sites is a major plus! (Forget FFA and Free Classifieds!).
You might also consider Pay Per Click
options. See: http://www.webservicenetwork.com/payperclick.htm
- Create
Your Contact Lists
Consider everyone that you know, that you have done business with
in the past, or that has requested information from you…
Send an email out to your contacts, and invite them to view your
new website, subscribe to your newsletter, etc. DO NOT continue
to send email – it might be considered “spam”
– just a friendly invitation or announcement would be advised.
You might also consider the “Follow Up” approach.
Example:
”Hello, we haven’t spoke in awhile. How are things going for you these days?”
etc etc
… and end your Follow-Up email
with a compelling
Signature Line!
- Online Auction Sites (eBay)
Listing products on the online auction sites is also a
great marketing tactic! While you cannot blatantly promote your
website on most auction sites, you can create a Profile (or About
Me) page and add that link
in your auction description. Also, if you are selling products
that you offer on your website, this is a great opportunity to
reach a wider market and gain new contacts. Don’t Forget
your Signature Lines in the correspondence with potential bidders
– along with you Follow Up emails to winning bidders!
If you have questions
or need assistance with your marketing plan, simply reply to this
email, or click here: Lynn@WebServiceNetwork.com ~ I’ll help you every step of the
way!
 The Insider Secrets to Marketing Your
Business on the Internet - Learn from the best. The author of this site, Corey Rudl gets over 6 million
visitors to his websites yearly, does 6.6 million dollars in sales online
each year (yes, that is $6,600,000), and personally makes hundreds
of thousands of dollars from his online businesses... all
from his one small office. So listen to what he has to
say as he knows what he is talking about when it comes to starting
and promoting a business on the Internet.
Click here to learn the most
efficient and fastest way to make money on the Internet now.
He reveals all his unconventional tips, trick and techniques with
examples. I highly recommend it.
Big profits come
from a large e-zine list. See how
others are growing their list by leaps and bounds!
Set up a Member database
for your site within 5 minutes
for only $2.99 per month. Free 7 day trial!
Visit: ILoveMembers.com
==========================
2)
Real
Life Success Stories
==========================
LAST
CHANCE: $0 Membership to the "Secrets To
Their Success" private site available only September 30. Activate
yours today and be immediately privy to:
1) Over 150 pages of "No BS" Examples of
REAL PEOPLE making REAL MONEY with their Internet businesses!
2) The exact step-by-step details of HOW
THEY'RE EARNING $100,000 to $600,000+ per year!
When
you read these in-depth interviews, success stories, and web site
reviews, you'll meet the owners of highly successful sites and learn
how you can IMMEDIATELY APPLY THEIR KNOWLEDGE to your personal online
success!
Click
here now to Activate Your $0 Membership
while it is still available:
http://dynamic.secretstotheirsuccess.com/t.cgi/650526/free
============================
3)
FREE
Ebook – Instant Download
============================
The Absolute Beginner's Guide
to Starting a Web Site
by
Milana Nastetskaya
(Free
Download)
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If you don't have a web site
and want to know what is involved in starting one, this
is the book for you! It covers things like what skills
and equipment you need to have, what programs you need to
get, how to sell on your web site and more. Below
is the Table of Contents:
- Why
Put Your Business On the Web
- What
Equipment You Need
- What
Skills You Need
- 3
Simple Tools for Creating Your Web Site
- Domain Name Basics
- Hosting Your Web Site
- What
to Put on Your Web Site
- How
to Make Your Site Interactive
- Free
Graphics for Your Web Site
- How
to Sell on Your Site
- Where to Go From Here
- Web
Dictionary
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IN CLOSING…
******************
It
is my personal mission to bring you an assortment of resources for
your internet business each week in an easy-to-use format. Most
of the resources found in each issue are a result of years of research
that I have done for my own internet business and others, and are
shared with you with my positive recommendation. You can view tips
from past issues online at http://www.selfstartersweeklytips.com.
As always, feel free to share this issue with your friends or colleagues!
~ HAPPY MONDAY ~
Lynn
Terry, Editor & Owner
Lynn@WebServiceNetwork.com
Web Service Network
http://www.WebServiceNetwork.com
My
Personal Internet Business Testimonial:
http://www.webservicenetwork.com/lynn.htm
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